Over the past year, the volume of traffic coming through the Skimlinks Platform from mobile devices exceeded that of desktop.
Leading Content Publishers will always check the path to purchase when they are choosing a merchant to write about. If a reader is viewing an article on a mobile device and they click on a link to purchase a product from a merchant, then the journey should be seamless and they should be able to easily convert on a mobile optimized site. This will also reflect in conversion rates.
Don’t miss out on a revenue opportunity, make sure you have optimized your site for mobile so you can convert more sales.