One of the most common questions we are asked by merchants is what rate should they set to be appealing to Publishers. As a guide, we recommend that merchants set their base rate between 10-15%.
When Merchants join our Preferred Partner Programs, they are also provided with commission rate benchmarking against their competitor groups.
Skimlinks facilitates the set up of one to one rates with Publishers or a Publisher Group for Merchants who have a Skimlinks Account Manager. Their Account Manager can provide you with further information on this process.