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Skimlinks announces winners of the Commerce Awards for Publishers 2021, as US publisher commissions grow 59%

Posted 1 month ago by Celeste Buckley

NEW YORK SEPTEMBER 2021 – Skimlinks, a Taboola company, is delighted to announce the winners of the fourth annual Commerce Awards for Publishers (CAPs) 2021. Unveiled last night at a hybrid in-person and virtual ceremony, awards were handed out across an expanded roster of 18 categories, the largest in the awards’ history. 

This year’s judging panel included representatives from AWIN, Rakuten Advertising, CJ Affiliate, Partnerize and Digiday, bringing together some of the brightest minds from across the industry. 

Winners this year include repeat entrants like Hearst, Condé Nast and Refinery29, alongside publishers new to Skimlinks network like Katie Couric Media and PopSugar. 

The awards come in the wake of the successful acquisition of Skimlinks’ parent company Connexity by Taboola. They also arrive as publishers’ commissions in the US are up 59% year-to-date, reflecting the continued ecommerce boom and growth of commerce content as a revenue stream for editorial publishers. 

“It has been fantastic to have our clients together again after a year apart,” said Bill Glass, Connexity CEO, “the quality of entry this year has been higher than ever and it’s been fantastic to be able to showcase the work of our publishers through new categories that reflect their efforts to support people in these uncertain times.” 

New categories like The Best “New-Normal” Article help to illustrate the key role commerce content can play as service journalism. In all there were over 220 submissions this year, another record result. 

“Our US network has tripled in size in the last three years and I’m delighted to see our largest ever awards as a reflection of the progress, from our technologies and our clients.” Glass added. 

Winners of The CAPS 2021: 

Fastest Growing Publisher

Verizon Shopping

Best Newcomer

Katie Couric Media

Best Technology Article

Condé Nast
WIRED
The Best Password Managers to Secure Your Digital Life

Best Streaming Article

Gear Patrol
Love a Free Trial? Here’s What All the Most Popular Streaming Services Are Currently Offering

Best Sustainability Article

New York Post
The 42 best sustainable clothing brands to shop in 2021

Best Beauty Article

Hearst
Harper’s Bazaar
This New Makeup Printer Is Like Photoshop for Dark Spots

Best BIPOC-owned Business Article

Vox Media
The Strategist
180 Black-Owned Businesses to Support

Best Female-founded Brand Article

Mansueto Ventures
Fast Company
These women-founded sex toy companies are engineering products from a female POV

Best Global Strategy

Condé Nast

Best Commerce Content Domain

USA TODAY
Reviewed.com

Best Way Day Article

Dotdash
The Spruce
Way Day 2021: Here’s What You Can Still Shop

Best Bedding/Mattress Article

Refinery29
We Reviewed The Best Mattresses After 30 Nights Of Sleep

Best Athleisure or Loungewear Article

POPSUGAR
We Compared 7 Top-Selling Lululemon Leggings, So You Know Exactly What You’re Buying

Best “New-Normal” Article

Katie Couric Media
Comfortable Work Clothes That’ll Make Your Return to the Office Easier

Best Evergreen Article

The Knot
65 Romantic and Unique Gifts for Your Wife

Best Holiday Campaign

Hearst
Good Housekeeping
Year Round Hub for Valentine’s Day, Mother’s Day, Holiday and beyond

Best Black Friday 2020 Article

Hunker
All of the Black Friday and Cyber Monday Home Sales You Should Know About

Industry Champion Award

Jason Blanck
Senior Director, Business Development
Gannett | USA TODAY NETWORK | Reviewed.com

Taboola Completes Acquisition of Connexity, Creating a Powerful e-Commerce Solution for Publishers, Advertisers and Merchants Outside of Walled Gardens

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