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Q&A with R.O.Eye: Black Friday and the Power of Content

Posted 9 months ago by Angus
black friday marketing

Last month, we were asked to take part in a Q&A session with award-winning media agency R.O.EYE about Black Friday — the UK’s biggest and world’s ...

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Digiday: Three ways publishers are bringing sophistication to e-commerce

Posted 9 months ago by Skimlinks

Max Willens | October 26, 2015 | View Original Article

This article originally appeared in Digiday

On Monday, The New York Times announced it...

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The Drum: The rise of the commerce editor: Does 'comtent' hold the key to monetisation for publishers?

Posted 1 year ago by Skimlinks

Alicia Navarro | 17.10.16 | View Original Article

This post originally appeared in The Drum

For digital publishers, monetisation tends to fall...

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UK 2016 Shopping Holidays

Posted 1 year ago by Skimlinks

With the Holiday Season now well and truly over, we’ve pulled together a helpful shopping calendar with all of the key retail dates for 2016. From...

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The test scores are in: evaluating our 2015 predictions!

Posted 1 year ago by Skimlinks

The run up to the holiday season was a feast of new experiences and testing grounds, especially for publishers who have been experimenting with ne...

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The power of timely sales posts during the holiday season

Posted 1 year ago by Skimlinks

Not to frighten anyone but Black Friday is only 17 days away! Which means it’s the perfect time to share timely sales posts with your readers.

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How Black Friday/Cyber Monday retail promotions can inspire your holiday content strategy

Posted 1 year ago by Skimlinks

There’s nothing that puts the ‘shopping’ in shopping season like mega popular holidays Black Friday and Cyber Monday. According to Adobe’s Digital...

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Google merging Chrome OS and Android, Facebook tweaking 'real name' policy and Hearst reveals digital-only site... It's Skimming the News!

Posted 1 year ago by Skimlinks

Happy Halloween everyone! Before heading off on your spooky weekend activities, check out our tech news roundup for the week. Here’s what’s on dec...

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How-to holiday content guide: Rock your editorial calendar with these seasonal tips

Posted 1 year ago by Skimlinks

It may only be late October, but the holiday shopping season is quickly drawing upon us. And as I’m sure you’re aware, holiday shopping is kind of...

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