Calendar for Public Holidays and key shopping events in the US
Posted 4 months ago by Skimlinks
Maximize revenue opportunities throughout the year by featuring the following major US tentpole shopping events and holidays in your commerce content.
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Q1 2024
There is a steady drumbeat of holidays to include in your Q1 commerce content strategy, starting with New Years, followed by Valentine’s Day and Sleep Week.
| Jan 01 | New Year’s Day |
| Jan 15 |
Martin Luther King Junior Day
|
| Feb 02 | Groundhog Day |
| Feb 04 |
The 66th Annual Grammy Awards
|
| Feb 11 | Super Bowl LVIII |
| Feb 14 | Valentine’s Day |
| Feb 19 | Presidents’ Day |
| Mar 01 |
Employee Appreciation Day
|
| Mar 08 |
International Women’s Day
|
| Mar 10 |
The 96th Academy Awards (The Oscars)
|
| Mar 10-16 | Sleep Week |
| Mar 15 |
World Sleep Day
|
| Mar 17 | St. Patrick’s Day |
| Mar 19 |
First Day of Spring
|
| Mar 29 | Good Friday |
| Mar 31 | Easter Sunday |
Q2 2024
Continue the momentum in Q2 by creating and optimizing content around top-performing holidays including Mother’s Day, Father’s Day and Memorial Day.
| Apr 01 | April Fool’s Day |
| Apr 01 |
Summer Holiday Planning Begins
|
| Apr 11 |
National Pet Day
|
| Apr 15 | Tax Day |
| Apr 22 | Earth Day |
| May 04 | Star Wars Day |
| May 05 | Cinco de Mayo |
| May 12 | Mother’s Day |
| May 27 | Memorial Day |
| Jun 01-30 | Pride Month |
| Jun 05 |
Global Running Day
|
| Jun 10-16 | US Open Golf |
| Jun 16 | Father’s Day |
| Jun 20 |
First Day of Summer
|
| Jun 21 |
International Yoga Day
|
Q3 2024
Capitalize on major tentpole events in Q3 like Fourth of July and Back to School before shifting focus to December Holiday Planning.
| Jul 04 |
Independence Day
|
| Jul 31 |
National Orgasm Day
|
| Aug 01-31 |
December Holiday Planning
|
| Aug 01-31 |
Back to School Planning
|
| Aug 26-Sep 08 | US Open Tennis |
| Sep 02 | Labor Day |
Q4 2024
Holiday shopping during Cyber Week takes center stage in Q4, but don’t forget to highlight early Q4 events like Singles’ Day and Halloween to maximize revenue opportunities.
| Oct 01 |
National Coffee Day
|
| Oct 10 |
World Mental Health Day
|
| Oct 14 |
Indigenous Peoples’ Day/Columbus Day
|
| Oct 16 |
National Boss’s Day
|
| Oct 31 | Halloween |
| Nov 11 |
Veterans Day/Singles’ Day
|
| Nov 28 | Thanksgiving |
| Nov 29 | Black Friday |
| Nov 30 |
Small Business Saturday
|
| Dec 02 | Cyber Monday |
| Dec 03 | Giving Tuesday |
| Dec 24 | Christmas Eve |
| Dec 25-Jan 02 | Hanukkah |
| Dec 25 | Christmas Day |
| Dec 26 | Boxing Day |
| Dec 26-Jan 01 | Kwanzaa |
| Dec 31 | New Year’s Eve |
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