Calendar for Public Holidays and key shopping events in the US
Posted 12 months ago by Skimlinks
Maximize revenue opportunities throughout the year by featuring the following major US tentpole shopping events and holidays in your commerce content.
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Q1 2024
There is a steady drumbeat of holidays to include in your Q1 commerce content strategy, starting with New Years, followed by Valentine’s Day and Sleep Week.
| Jan 01 | New Year’s Day |
| Jan 15 |
Martin Luther King Junior Day
|
| Feb 02 | Groundhog Day |
| Feb 04 |
The 66th Annual Grammy Awards
|
| Feb 11 | Super Bowl LVIII |
| Feb 14 | Valentine’s Day |
| Feb 19 | Presidents’ Day |
| Mar 01 |
Employee Appreciation Day
|
| Mar 08 |
International Women’s Day
|
| Mar 10 |
The 96th Academy Awards (The Oscars)
|
| Mar 10-16 | Sleep Week |
| Mar 15 |
World Sleep Day
|
| Mar 17 | St. Patrick’s Day |
| Mar 19 |
First Day of Spring
|
| Mar 29 | Good Friday |
| Mar 31 | Easter Sunday |
Q2 2024
Continue the momentum in Q2 by creating and optimizing content around top-performing holidays including Mother’s Day, Father’s Day and Memorial Day.
| Apr 01 | April Fool’s Day |
| Apr 01 |
Summer Holiday Planning Begins
|
| Apr 11 |
National Pet Day
|
| Apr 15 | Tax Day |
| Apr 22 | Earth Day |
| May 04 | Star Wars Day |
| May 05 | Cinco de Mayo |
| May 12 | Mother’s Day |
| May 27 | Memorial Day |
| Jun 01-30 | Pride Month |
| Jun 05 |
Global Running Day
|
| Jun 10-16 | US Open Golf |
| Jun 16 | Father’s Day |
| Jun 20 |
First Day of Summer
|
| Jun 21 |
International Yoga Day
|
Q3 2024
Capitalize on major tentpole events in Q3 like Fourth of July and Back to School before shifting focus to December Holiday Planning.
| Jul 04 |
Independence Day
|
| Jul 31 |
National Orgasm Day
|
| Aug 01-31 |
December Holiday Planning
|
| Aug 01-31 |
Back to School Planning
|
| Aug 26-Sep 08 | US Open Tennis |
| Sep 02 | Labor Day |
Q4 2024
Holiday shopping during Cyber Week takes center stage in Q4, but don’t forget to highlight early Q4 events like Singles’ Day and Halloween to maximize revenue opportunities.
| Oct 01 |
National Coffee Day
|
| Oct 10 |
World Mental Health Day
|
| Oct 14 |
Indigenous Peoples’ Day/Columbus Day
|
| Oct 16 |
National Boss’s Day
|
| Oct 31 | Halloween |
| Nov 11 |
Veterans Day/Singles’ Day
|
| Nov 28 | Thanksgiving |
| Nov 29 | Black Friday |
| Nov 30 |
Small Business Saturday
|
| Dec 02 | Cyber Monday |
| Dec 03 | Giving Tuesday |
| Dec 24 | Christmas Eve |
| Dec 25-Jan 02 | Hanukkah |
| Dec 25 | Christmas Day |
| Dec 26 | Boxing Day |
| Dec 26-Jan 01 | Kwanzaa |
| Dec 31 | New Year’s Eve |
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