Skimlinks is adding Reversal Rate visibility for commerce content publishers. Here’s why the metric matters
Even with strong recommendations, not every purchase works out. Returns are a fact of life, and the e-commerce world is facing the...
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15 Best Health and Wellness Affiliate Programs to Promote in 2025
In recent years, the health and wellness sector has experienced an extraordinary surge, emerging as a lucrative opportunity for publishers...
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Black Friday in Australia: Shopping Insights from Down Under
In 2022, 4.9+ million Australians shopped during the cyber weekend, 6.6% more than the previous year. National Australia Bank (NAB)...
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Click Frenzy – The Main Event 2024: Your launchpad to a record-breaking Q4
Last year's impressive Click Frenzy year-over-year performance (YoY) jumpstarted publishers' Q4 success across the Skimlinks network: ...
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Diwali 2024: 5 trends to spark your holiday strategy
As the Festival of Lights approaches, it's time for publishers to ignite their Diwali campaigns. Diwali is fast approaching, and...
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Nominees announced for The CAPS 2024
The shortlist for The 2024 Commerce Awards for Publishers (CAPS) has been revealed. Now in its seventh year, The CAPS is the sole...
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Nominees announced for The CAPS 2023
The shortlist for The 2023 Commerce Awards for Publishers (CAPS) has been revealed. Now in its sixth year, The CAPS is the sole...
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How Whimsy Soul scales their commerce content strategy
At Whimsy Soul, diversity, personality and expertise is at the heart of the business. Due to having a multi-faceted team, Whimsy Soul...
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Maximising Revenue and Building Strong Partnerships: An Inside Look into Robinsons Singapore’s Affiliate Marketing Journey
Two years ago, the 163-year-old brand relaunched itself as a digital-only platform. Now a bonafide e-commerce success story, Robinsons...
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How The Quality Edit scales their commerce content strategy
With The Quality Edit, less is more! Co-Founders Lauren, Lee and Scott at TQE are committed to serving today's discerning customers...
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